Role
UI/UX
Tools
Adobe XD
Team
Solo
DELIVERED
User Research, persona, storyboard, Wireframes, Final design
Marvelous
Marvelous is a dessert community App that allows people to explore and share recipes. It offers a variety of themed and irresistible dessert recipes. People can post photos of desserts they made and exchange cooking experiences with others in the App. The challenge of this project is to explore what fun means to each individual based on the question, “when was the last time you had fun?” and identify their behaviors and needs based on their answers and wants to design an empathetic product.
Research
To start this project, I asked the question in my interviews with 10 people about the topic of fun, and then understand what “fun” meant to them by expanding the topic to find out more details.
After analyzing 10 people, I sorted through their data and make clusters for related data points. Divide them into six different categories and give titles for each of them.
Behaviors & Needs
To build a relatable product design, I need to understand and realize what my users really need based on user behavioral data. The following sentences are my interviewee’s behaviors and needs.
Branstorm
After learning what “fun” means to my interviewees and analyzing the behaviors and needs of my users, I have generated five product concepts that fulfill my user’s needs.
Persona
Storyboard
Low Fidelity Wireframes
High Fidelity Wireframes
